Stamox is derived from a premium beetroot, and extracted in a way that is unique and patented.

Stamox is a high strength extract of beetroots that is unique in its quality and strength. It is tested for the essential nutrients necessary.

There are many types of beetroot juice available for purchase but the "strength" of these is not further described, defined and tested. You can use beetroot or beetroot juice, but the effect will be unpredictable and usually less effective, or have zero effect. It is therefore important to have a tested and controlled product that gives a predictable effect.